The arrival of the summer brings joy, positivity and never like this year the lucky ones who will make the holidays by the sea or in the mountains will enjoy every single day of sunshine available.

The sun is good for you, it removes stress and anxiety, it makes us more beautiful, but attention must be taken with due precautions, since UV rays have harmful effects on skin and hair: tendency to dryness, opacification and fragility.

To keep them under control and enjoy the benefits of the sun's rays, it is essential to use products with a high sun protection factor, especially for children. Proper sun exposure is important to protect yourself from the harmful effects of UV radiation. In fact, the sun's rays can also have beneficial effects on our hair, as they synthesize the vitamin D of the scalp, a vitamin that stimulates growth. Oily hair, on the other hand, could benefit from the action of the sun on the scalp, rebalancing the excessive production of sebum.

What rules to adopt?

  • avoid sun exposure during the hottest hours of the day, especially for newborns and infants
  • wear a hat, sunglasses and t-shirt if you are exposed to the sun directly
  • choose a protection factor suitable for your phototype
  • apply sunscreen several times throughout the day
  • use hair and body hygiene products that contain moisturizing and protective substances

Finally, as always, nutrition is essential. By taking foods rich in vitamin B1 and zinc, you are able to rebalance the production of sebum and proteins, whose amino acids favor the production of keratin.

Natural solutions designed for you:

Sana Soaps are a gentle cleanser to purify the skin in the morning and in the evening before going to bed. Based on Neem oil, Nigella oil and Turmeric which combined act deeply, purifying the skin and leaving it hydrated at the same time.

Plurimo Sun ideal for facing the sun in complete safety based on beta-carotene, copper, selenium, vitamin E, B2.

  • BETACAROTENE: It is a very important cellular antioxidant, has positive effects on sight, not to mention its action against skin blemishes, from pimples to skin spots, for which it is not limited only to their elimination, but prevents their formation. Its best known action, however, is linked to the "tan " as it stimulates the production of melanin, a molecule present in the skin, capable of determining not only the color but also the defense from the sun's rays, which can also be very harmful .
  • COPPER: it is an essential mineral for our body and for radiant skin (it is the third mineral, in terms of quantity, present in the human body). It is found in all connective tissues. . Promotes iron assimilation, cell growth and oxygenation as it has a strong antioxidant power.
  • VITAMIN E: Strengthens the immune system, increases muscle strength thus counteracting fatigue.
  • VITAMIN B2 (riboflavin): it is a water-soluble vitamin and is essential for many functions of the metabolism, especially those concerning the tissues. Riboflavin is also important for energy metabolism, for maintaining healthy skin, nails and hair and, above all, for good vision.
  • SELENIUM: It is an important mineral that stimulates the immune system helping the body to prevent seasonal illnesses and flu viruses, also supporting the functioning of the thyroid. It has a powerful antioxidant effect that acts in synergy with vitamin E preventing cellular aging.

Discover the Plurimo Sun in special offer 1 + 1!